Coming to the New York/New Jersey
area September 14th

Selling the Invisible

Harry Beckwith

• Named one of the top ten business books of all time
• Required in more than 200 business schools worldwide
• Business Week best-seller for 156 weeks

• More than 675,000 copies sold in 22 translations

Register now for the privilege to learn from Beckwith's rare and exceptional perspective, including:

• Why sometimes the “Stupidest   Idea” is the one that is best
• The one thing most experts don't   know
• Why today's good idea will almost   always beat tomorrow's better one
• And dozens more of proven yet   consistently overlooked ideas for   research, presentations, publicity,   advertising, and client retention

Attend this seminar to learn:

• What are the four keys to marketing in today's economy?
• Where should companies and individuals focus their
  time and money to make the greatest impact?
• How do you create passionate clients?
• These are the questions Beckwith brilliantly answers,
  with vivid and original examples that inspire people to
  say, “Let's go back to the office and get
  started, this is great!”

“Harry Beckwith's advice contains the answers to attracting and delighting clients. If businesses adopt just 20% of what he recommends, they will totally transform their companies.”

Tickets are just $99 per person.
Ask about group discounts for 5 or more!

Click here to register now or call 732-202-3599
Sponsorships available, call and ask for Dee Schneider.

Travel Directions:

NEW JERSEY TURNPIKE (NORTH/SOUTH)
Take Turnpike To Exit 10 And Bear Right After Toll Plaza. Take Highway 514 West And Follow The Signs To The Raritan Center. Stay In Two Right Lanes And Follow The Curved Road To Light. Then Make A Left Onto King George
Post Rd., Holiday Inn Will Be On Your Left.

GARDEN STATE PARKWAY (NORTH)
Exit 127 & Stay In The Right Hand Lane. Follow The Sign For Route 287. Once on Route 287, move into the second hand Lane. Exit onto Route 514 West. Follow the signs to the Raritan Center and exit there. At the right, make a left onto King George Post Rd., Holiday Inn will be on your left.

GARDEN STATE PARKWAY (SOUTH)
Exit 129 And Follow The Signs To Woodbridge. Immediately After Exiting The Parkway, Exit Onto Fords. At The Light, Make A Quick Left And Make A Right Onto King George Post Rd., Approximately, 2 Miles Holiday Inn Will Be On Your Right.

ROUTE 1 (NORTH)
Exit At Route 440/Staten Island. Follow The Signs To Route 514 West “Bonhamtown” And Exit Onto Raritan Center, Stay In 2 Right Lanes And Follow The Curved Road To The Light. Make A Left Onto King George Post Rd. Holiday Inn Will Be On Your Left.

ROUTE 1 & 9 (SOUTH)
Exit At Bonhamtown Onto Main Street. Continue For ½ Mile. At The Light, Make A Left Onto Route 514 East. Follow The Signs To Raritan Center And Exit There. At The Light Make A Left, Holiday Inn is On Your Left.

BROOKLYN & STATEN ISLAND via OUTERBRIDGE CROSSING
Take The Staten Island Expressway (Rt. 278) To Outerbridge Crossing Exit/Route 440. Follow 440 South to Exit Signs for Outerbridge Crossing. Go Over The Bridge. Three Miles From The Bridge Are Signs For Route 514. Be In The Right Lane Where You Will Exit to Your Left At Exit 514 West/Bonhamtown. Follow Sign To Raritan Center And Exit There. At The Light Make A Left Onto King George Post Rd. Holiday Inn Will Be On Your Left.

BROOKLYN & STATEN ISLAND via GOETHALS BRIDGE
Take the Staten Island Expressway (Rt. 278) To The Goethals Bridge. Follow Signs To The New Jersey Turnpike South Exit 10. After Toll Plaza, Bear Right And Follow The Signs To The Raritan Center. Take That Exit, At The Light, Make A Left Onto King George Post Rd., Holiday Inn Will Be On Your Left.

ROUTE 287 (SOUTH)
Follow 287 To The End And Take Route 514 West/Bonhamtown Exit. Follow The Signs To The Raritan Center Exit. At The Light, Make A Left Onto King George Post Rd. Holiday Inn Will Be On Your Left.

ROUTE 35 & 9 (NORTH)
Go Over The Edison Bridge (Smith St.) And Take Industrial Ave. About 2-3 Miles Get Into The Right Lane. Make A Right To Clearview Avenue. Drive To The End Then Make A Left Onto King George Post Rd. About ¼ A Mile, Holiday Inn Will Be On Your Right.